The increasing financial liability of insecure or noncompliant systems is a major concern for healthcare institutions and digital health startups alike. For entrepreneurs, the threat is existential—one slip and the business is likely over. For healthcare institutions, the threat, while not quite as existential, is equally feared.
We are moving towards a future where overcommitment to compliance and larger investments in security are prerequisites for healthcare innovation. While these items have always been a priority, if Mr. Greene’s projection proves true, the calculus on new internal and external projects will change.
Focus on your job, not compliance
Focus. We all desire it with our jobs. Compliance is a distraction. We haven’t been shy to pitch this sentiment throughout our website. While originally it was focused more towards digital health startups, the same can be said to healthcare administrators.
We understand your job, Ms. CIO and Mr. CTO, is to innovate. It is to provide better patient care that leads to better patient outcomes. You would prefer to spend your days evaluating new ideas, judging new technology, and implementing smart programs. What you don’t want to be doing is worrying about regulation and HIPAA compliance with each new proposed project.
We are starting to see the trust Datica brings to the infrastructure part of projects as critical to healthcare administrators’ ability to focus on the job. If Mr. Greene’s hypothesis that we’ll soon see unprecedented settlements comes true, the importance of this trust will only increase.
What HIPAA settlements mean for digital health startups
It’s already difficult gaining the attention of hospital administrators. As our Innovation Series highlights, CIOs are looking for many signals.
- Smart ideas to real problems
- Stable companies with impressive founding teams
- Financially viable engagements
- Easy to implement solutions
Just to name a few. If HIPAA settlements hit hard and fast, assurance that external vendors—like your digital health startup—are not a compliance risk will vault to the top of list. Proving you can solve a real problem while not being a security liability will be central to your sales pitch.